My first original MBA assignment was "Create Your Brand". So, where should I start?
I should start by introducing myself, my brand. My brand was created in 1980 and its creators were a hippie Canadian man and a beautiful Portuguese woman, who accidently fell in love in the streets of Montreal. From this mix of latin roots, I was born. Ironically, my brand's name conveys my passions: Terra (the Earth, in Portuguese) and LaVita (Life, in Italian).
I grew up sustained by four pillars: family, friends, career and travelling. When one pillars starts to collapse the other three pull it up. Last year, the career pillar was starting to have some cracks. I had been working in the research area for too long and my career was stagnant. I needed to change. I was advised by my family and friends to apply for an MBA. I had identified the need to have a broader view of the business world and to adquire tools that would allow me to pursue my goals. Here I am. The first week was tough. Too much information, too many assignments, very little sleep, a lot of new faces, but at the end of the day I went back home, tired, but happy and motivated. I had gone back to school and I was learning again!
Concerning the four courses I have, and unexpectedly, the one I most enjoy is Marketing, which is an art where creativity is at its best.
These first two weeks have been crucial concerning my self-awareness process in this MyBrand creation. The EGOS forum was fascinating in the way that created a structure in my brain concerning personality profiles of the people with whom I interact and mainly of myself. It was a great starting point for all of us.
Secondly, the survey I completed today in the CRC site. Today, I was forced to really think in what and where I want to work in. I believe I've made a realistic and balanced decision. From now on I just have to keep on track.
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Great first entry! I think you have the coolest name, Terra LaVita! Very unique. I am glad that you are enjoying the MBA experience and the development of your Career Brand. I am also happy to hear that you like Marketing. As you will see, the Career CORE is all about marketing where you are the product. So when taking your marketing classes, just think of yourself as a company would market it's product or service. I look forward to reading more from you.
ResponderEliminarBest,
Roderick
Hi Roderick, thank you very much for your nice words.
ResponderEliminarI'm really enjoying this career search process. i just hoped I would have more time. These last days have been incredible.
See you tomorrow!
Melanie